when intangible cultural heritage meets suits and ties | decoding the cultural genes behind Chinese tie couplets

In recent years, the "national tide" has swept young consumers. They are no longer satisfied with pure Western aesthetics or international big-name worship, but pay more attention to the cultural identity and spiritual resonance carried by the products. It is based on this background that this Chinese style tie couplet came into being-it transforms the traditional Spring Festival couplet text into a part of clothing accessories, and interprets the charm of Chinese culture in a low-key but shocking way.

the designer team draws inspiration from the calligraphy of famous artists of past dynasties, selects classic auspicious words such as "fu", "shou" and "ruyi auspicious", and simplifies them into formal language suitable for embroidery presentation. on the basis of retaining the charm of the pen, the designer team fully considers the practicability of wearing, so that every stitch can reveal taste when the cuff is folded.

whether it is a formal occasion such as a family gathering to visit relatives and friends during the spring festival, a company's year-end summary meeting, or an identity mark as a guest of honor at a wedding celebration, this decorative element, which integrates aesthetics and symbolic significance, is perfectly competent and becomes the most dazzling red embellishment in your personality.

the oriental aesthetics workshop at the fingertips | the ingenuity road of cross-border innovation of century-old brands

in order to create works-level ornaments with collection value in the real sense instead of disposable consumer goods, we went deep into a century-old embroidery workshop in suzhou to visit and learn the skill process.

what we see here is a delicate process completely different from industrial assembly line production: the old masters hold gold and silver threads to outline the outline one by one, and a three-dimensional text pattern gradually emerges on the cloth surface; At the same time, a proprietary waterproof and breathable lining material is used inside to wrap the support structure, which can ensure that the outer fabric will not fade, bubble and deform even after repeated washing.

Compared with ordinary printing methods, it is difficult to present a hierarchical effect. Real manual fine embroidery not only brings artistic enjoyment with stronger visual impact, but also contains respect for the labor achievements of rival artists and support for the protection of China's intangible cultural heritage.

Social Currency Manufacturing Machine | Enterprise Procurement Annual Meeting Accompanying Gift Explosive Operation Strategy Fully Open

In this era of ritual, all kinds of enterprises and institutions are paying more and more attention to employee welfare and brand image building. Therefore, this product, which has both practical functions and cultural communication mission, has quickly become one of the preferred New Year gifts for major companies.

Through the study of the consumer behavior of the Z generation, it is found that when they accept gifts, they often pay more attention to the emotional connection and social belonging they represent not only the value of the goods themselves. For this reason, it has launched exclusive customized service options for the three main application scenarios of family reunion, friendship exchange and business contacts, including but not limited to name engraving, date marking and other functional modules.

At the same time, with the help of the content platform such as the sound of fast hand to spread the characteristics of high heat to carry out a number of rounds of online promotion campaign, the experimental results show that with a story-based narrative style and highlight the nostalgic emotional guidance nature of the speech model significantly improved the click to buy rate and forward diffusion speed.

Unlock Ritual Sense Economics | Styling Professionals Teach You to Play with the Scheming Matching of Festival Dressing

If color is the key factor in determining the first impression, then red and black is undoubtedly the safest and most tense combination of choices. The former represents the warm atmosphere that the festival should have, while the latter is used to suppress the whole so as not to appear overly noisy and messy.

it is suggested that you try the classic wearing method of wide-cut woolen coat with deep v-bottoming shirt and slim-fit trousers, and then put on such a well-made red tie couplet, which can instantly make you the focus of the whole audience.

it is also worth mentioning that this series of products is also equipped with an intelligent and convenient quick-release magnetic fastener device, which can be removed with just one touch. it is very convenient and fast to change the office environment or go to the private wine bureau.

every year, a limited number of specific zodiac totem versions will be released as egg surprises to give back to loyal fans, encouraging repurchase and collection for many years to form a good interactive network so as to promote the growth of community vitality.

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Not only is it sought after at home, even Chinese and overseas Chinese living in New York and other places in the United States have begun to snap up this object to celebrate the arrival of the Lunar New Year and introduce relevant customs and knowledge to foreign friends around to popularize the connotation of Chinese culture.

specially ordered exquisite gift box for export suit with bilingual control instructions to explain in detail the meaning and purpose of various blessing words in order to better convey the meaning of the mind, impress the recipients and enhance the basis of mutual understanding and trust.

recently, a global clock-in action plan called MyChineseNewYear has been launched to invite friends from all over the world to take selfie photos to tell their own memories of the spring festival, thus accumulating a large amount of high-quality original materials to feed back the domestic market and continue to expand the scope of influence to enhance the brand awareness and reputation index level.